How Tech Leaders Are Building People and Platforms

For Veselin, Senior Director of Software Engineering at DraftKings, the past decade has been a journey of transformation—not just for him but also for the team he has led and nurtured along the way.

“When I started as a senior developer, I never imagined I’d be leading such impactful work with an amazing team,” Veselin said.

His journey began with a small engineering team tackling big ideas in our office in Sofia, Bulgaria. As DraftKings grew, so did his team and their ambitions. Veselin’s leadership style stands out for its emphasis on growth—his own and that of the people around him.

“We started small but had big dreams. I learned to lead, to grow people, and to build in-demand world-class software,” he added.

From real-time data processing systems to an AI chatbot that has transformed customer operations, Veselin’s team has delivered innovations that define DraftKings’ platforms. But for him, the greatest achievement isn’t just the technology—it’s the people behind it.

“The most important work I’ve done is helping my team grow. Creating an environment where they feel supported and inspired is my greatest achievement.”

We empower our teammates to take ownership of their work, a core value that Veselin believes drives their success.

“The Crown Is Yours perfectly captures what we stand for. Here, if you put in the effort, the opportunities are endless,” he said.

Veselin’s story is a testament to what’s possible when technical excellence meets a commitment to personal and team growth. It’s proof that investing in people pays off—not just in results but also in culture and collaboration. 

Ready to write your own story? Join a team where your growth is as important as the innovations you’ll help create. Check out our open positions and take the first step in owning your future.