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Manager, iGaming Operations & Personalization

    • Remote - Pennsylvania
  • iGaming Revenue Operations
  • Full time
a man and woman sitting on a couch with laptops

About DraftKings

At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It’s transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We’re not waiting for the future to arrive. We’re shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together.

The Crown Is Yours

As a Manager, iGaming Operations, you'll define and drive the future of the casino experience across our brands, playing surfaces, and customer touchpoints. You'll shape how players discover and engage with our casino offering by creating personalized, data-driven experiences that increase engagement, retention, and revenue. Working across Product, Data Science, Analytics, Engineering, Game Operations, and Revenue Operations teams, you'll influence strategy, prioritize new capabilities, and bring innovative experiences to life. You'll also stay ahead of industry trends, turning emerging opportunities into customer-focused experiences that continue to raise the bar for online gaming.


What You'll Do

  • Define and execute the strategy for personalized player experiences across our Casino and Golden Nugget brands, delivering the right games and content to the right customers at the right time.

  • Own the performance of the on-site player journey by establishing key performance indicators and continuously optimizing engagement, revenue, retention, and customer satisfaction.

  • Develop and evolve merchandising strategies using customer segmentation, game preferences, betting behaviors, denomination preferences, and lifecycle insights to create highly relevant player experiences.

  • Partner with the Product, Data Science, Analytics, Engineering, and Revenue Operations teams to shape the roadmap, prioritize initiatives, and launch new customer experiences.

  • Lead a rigorous experimentation strategy by identifying opportunities, designing and evaluating A/B tests, and scaling successful experiences across the business.

  • Collaborate with the Sportsbook, Predictions, Lottery, and other cross-functional teams to create seamless cross-platform customer experiences that strengthen engagement across our ecosystem.

  • Partner with the Game Operations, Slot Operations, and Live Dealer Teams to optimize game merchandising, content placement, and betting denomination strategies.

  • Shape the future of the casino experience by bringing new capabilities to market, evolving beta experiences into personalized features such as Search, Filters, Video Reels, and other customer-facing innovations.


What You'll Bring

  • Bachelor's degree in Business, Economics, Marketing, Data Science, Engineering, or a related field.

  • At least 5 years of experience in iGaming, online gaming, or another digital consumer business, with a strong understanding of casino operations, lobby strategy, and customer engagement.

  • Proven experience developing personalization, merchandising, or customer experience strategies that drive measurable business outcomes.

  • Strong analytical and strategic problem-solving skills, with experience using customer insights, experimentation, and data to inform decisions.

  • Experience partnering across Product, Analytics, Data Science, Engineering, and Operations teams to deliver complex, cross-functional initiatives.

  • Excellent communication and stakeholder management skills, with the ability to influence priorities, align teams, and drive execution in a fast-paced environment.

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Join Our Team

We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.

The US base salary range for this full-time position is 112,300.00 USD - 140,400.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Ready to Own What's Next?

We know finding a new job can be intimidating. Don't let imposter syndrome stop you from applying! Even if you don't think you tick off every box in this job description, we'd still love for you to apply or join our Talent Community. 

DraftKings is proud to be an equal-opportunity employer. We do not tolerate discrimination of any kind and are committed to providing equal employment opportunities regardless of your gender identity, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability.

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Your Benefits

In the US

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Health Benefits

We take your wellbeing and health seriously. DraftKings offers comprehensive health benefits, including various medical plans, dental, and vision.

Wellbeing Program

You’ll have free access to programs such as free therapy sessions with Lyra Mental Health Solution, Lyra Employee Assistance Program, the Calm App, Virtual Yoga Classes, and many more.

Parental Leave & Support

We are proud to give 14 weeks of 100% paid parental leave to all global team members and offer workplace lactation support. Additionally, we are pleased to partner with Care.com, a care finder and backup childcare partner for our U.S. employees. 

Family Planning

DraftKings is proud to offer a range of benefits that support family planning. We've got you covered whether you’re considering adoption, surrogacy, fertility treatments, or other family planning.

Flexible PTO

Go ahead and plan your next big getaway. When you join, you'll have flexible PTO if you work in the United States.

Pet Insurance

Your furry babies deserve the best care, too! We’ll help you save on vet expenses for accidents, illnesses, and more through our pet insurance benefit.

Gym Reimbursement

Whether it’s cardio, yoga, or training for a marathon, we’ll reimburse part of your gym membership once you enroll in a health insurance plan. All you need to do is find your favorite gym.

Financial Planning

We’ll help you plan for your financial future and success. From 401(k) matching to programs such as Origin Financial, we’ll set you up for future healthy financial habits and goals.

Commuter Benefits

No matter how you commute to and from the office, we want to help you lower costs. Once you join, you’ll have access to our commuter benefits to help you save money on your daily commute.

Tuition Reimbursement

We want you to expand your knowledge and continue learning within your career through our Tuition Reimbursement Program. Eligible team members can receive tuition reimbursement for educational courses related to their positions or another position at DraftKings.