Skip to main content

Social Marketing Associate Co-op

We use technology to create great experiences for sports fans.

Since our founding in 2012, DraftKings has been defining what it means to be a technology company in sports entertainment. To help us achieve our goals, we are growing our dynamic team in Boston, MA. Do you love working in a fast-paced environment that is constantly evolving? Are you able to use creativity to help solve problems that don’t have clear solutions? If so, then we think you will love working with us.

The strategy behind the game.

We’re growing rapidly and are looking for an enthusiastic, culturally attuned personality to join our Content Newsroom and make an immediate impact across our social channels -- Twitter, Instagram, Facebook, YouTube, Twitch and TikTok. Sound good to you? Join us.  

What you’ll do as a Social Marketing Associate Co-op:

  • Crafting, posting, and tracking posts across various social media platforms
  • Use social listening, channel monitoring, and user interaction to better understand our audience behavior and their interests.
  • Work across teams internally to source, ideate, and co-create original content purpose-built for social channels, while ensuring proper support of core business initiatives.
  • Assist in building and maintaining a vast library of video assets on our brand YouTube page, categorizing and providing descriptions for video clips on a daily basis to ensure maximum reach.
  • Partner with cross-functional Influencer team to develop and execute ongoing influencer-led contributions to channels.
  • Conduct weekly reporting on published content across platforms, contributing to established analytics reports distributed across the organization.
  • Research industry best practices and new techniques to continuously improve our overall social media marketing efforts.
  • Support team on broader brand initiatives and campaigns
  • Availability to work nights & weekends as needed (i.e. NFL Season, Masters Tournament, etc.).  

What skills you will use:      

  • Currently enrolled in a Bachelor's degree program
  • Extensive knowledge and mastery of social channel mechanics, best practices, and building engagement (YouTube, Twitter, Instagram, TikTok).
  • You are an avid sports fan and fantasy sports enthusiast.
  • General understanding of Sports Betting language and industry trends.
  • Knowledge and understanding of social media publishing platforms (i.e Spredfast).
  • Demonstrated understanding of modern marketing (digital, CRM, experiential & social).
  • Ability to work well under pressure and achieve results in a fast-paced environment.
  • Willingness to roll-up sleeves and get the work -- big and small – done.
  • You are a team player, motivated to build internal confidence and alignment.
  • Experience in design programs like Adobe Photoshop and Illustrator a plus.

Who are we a good fit for? 

We love working with talented people but more than that, we seek out compassionate co-workers with a collaborative spirit. Our work moves quickly and we’re great at coming together to find creative solutions to some of tech’s most interesting problems. If that sounds good to you, join us. 

DKCP2022


Who are we a good fit for? 

We love working with talented people but more than that, we seek out compassionate co-workers with a collaborative spirit. Our work moves quickly and we’re great at coming together to find creative solutions to some of tech’s most interesting problems. If that sounds good to you, join us. 

We are DraftKings.

We’re inspired by our shared passion for developing creative solutions to complex challenges and empowering the people around us to do their best work. We are industry leaders in the digital entertainment and technology space propelled by constant curiosity and diverse perspectives.

Our teams are fueled by innovation. We are looking ahead, building what’s next, and continuously reinventing the industry. We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston, with teams around the world and an expanding global presence.

Join Us!

We strive to create a place where all feel safe, empowered, engaged, championed, and inspired. DraftKings is proud to be an equal opportunity employer. This means we do not tolerate discrimination of any kind and are committed to providing equal employment opportunities regardless of your gender identity, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability.

Ready to build what’s next? Apply now.

As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment.

Join Our Talent Community

Get discovered. Introduce yourself, and we’ll get in touch if there’s a role that seems like a good match.

Join now