Senior Business Data Analyst, Reinvestments

Boston, MA

We’re reimagining sports and technology. 
DraftKings is bringing sports fans closer to the games they love and becoming an essential part of their experience in the process. An industry pioneer since our founding in 2012, we believe we can continue to define what it means to be a technology company in sports entertainment. We love what we do and we think you will too.   

Senior Business Data Analyst, Reinvestments    
{Boston, MA}
 
We’re reimagining sports and technology.
DraftKings is bringing sports fans closer to the games they love and becoming an essential part of their experience in the process. An industry pioneer since our founding in 2012, we believe we can continue to define what it means to be a technology company in sports entertainment. We love what we do and we think you will too.  
 
Love data? We do too. 
We’re growing rapidly and looking for a Senior Business Data Analyst to help us scale quickly through data-driven action. As part of the Reinvestment Management team within our Operations organization, you will help serve as central analytics and portfolio managers of our Retention & Loyalty Reinvestment budget. This is a high-visibility role that that will drive the future success of DraftKings, particularly as we enter new Sportsbook markets.

What you’ll do as a Senior Business Data Analyst:
• Develop tracking, measurement, and optimal allocation of our Retention & Loyalty reinvestment spend to maximize customer value.
• Research and develop models for the “true cost” of various promotions based on the economics of the business.
• Create measurement framework for DraftKings’ various Retention & Loyalty programs.
•  Develop Tableau dashboards and visualizations on customer engagement, revenue, and promotions to measure the impacts of various business actions.
• Enhance customer segmentation models to enable precise application of reinvestment spend for maximum impact.

What skills you will use:

  • 3+ years of business analytics or data science experience, preferably at an online gaming company.
  • Experience with SQL Server, Tableau, or Redshift.
  • Experienced in Design of Experiment including A/B and multivariate testing.
  • Bachelor’s degree in Statistic, MIS, Engineering, Business Analytics, or a related field.
  • Master’s degree in Statistic, MIS, Engineering, Business Analytics, or a related field.
  • Knowledge of data science language such as Python, R, or PySpark.
  •  
Who are we a good fit for?  
We love working with talented people but more than that, we seek out compassionate co-workers with a collaborative spirit. Our work moves quickly and we’re great at coming together to find creative solutions to some of tech’s most interesting problems. If that sounds good to you, join us.  

Apply now
We’re proud to believe that your gender, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability should have nothing to do with our hiring practices. We’ll never discriminate against anyone’s background or creed. If you’re good at what you do, we want you to do it at DraftKings.

Who are we a good fit for?  
We love working with talented people but more than that, we seek out compassionate co-workers with a collaborative spirit. Our work moves quickly and we’re great at coming together to find creative solutions to some of tech’s most interesting problems. If that sounds good to you, join us.  

Apply now
We’re proud to believe that your gender, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability should have nothing to do with our hiring practices. We’ll never discriminate against anyone’s background or creed. If you’re good at what you do, we want you to do it at DraftKings.

Apply Now

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